Fashion For The Full Size Woman
It is an open secret that most women are not size two and they are not six feet tall. And yet, the tiny percentage of the population who conforms to those dimensions seems to be the target of the fashion industry. Rarely do you see fashion that is targeted at the full size woman.
For years the full size woman has been treated as a minority while in fact they have been the majority. Full size women are not only mothers and housewives they are also business women. Trends are shifting and one even sees full size woman models here and there.
It is as if the fashion industry is slowly starting to wake up to the fact that there is a lucrative market for the taking. Not only are they also fashion conscious and sometimes dedicated fashion divas, but the full size woman can look absolutely spectacular in clothing designed for her posture.
There are several stores and boutiques that now specialize in full size clothing. They carry everything from intimate wear to business and evening wear. These stores not only know but they celebrate that real women do have curves, and they also aim to make plus size women looking and feeling beautiful and keeping pace with the latest fashion trends.
Just because a woman is not a size two does not mean that she is not active or even athletic. Plus size clothing, whilst long overdue, is quickly catching up with the fashion world. As the designers prepare for their spring and fall fashion shows many are also creating plus size fashion lines that will focus solely on the woman with curves. This is wonderful news for the full size women, because more and more they can look just as fashionable as that size two six foot tall model on the runway.
Designer plus size clothing must have quality, fashion and functionality in order for the plus size woman to buy their products.
Being a size two is not the norm in everyday life and while fashion designers have not entirely caught up with the real woman, they are getting there one stitch at a time and winning over consumers. Fashion for the full size woman is fun, flirty, fashionable, exciting and beautiful. Just like the women who wear the clothing.
Pierre Perissel
http://www.articlesbase.com/women’s-issues-articles/fashion-for-the-full-size-woman-120254.html
March 7th, 2009 at 10:52 am
I have finally decided what type of business to open but I need to find out where to buy my merchandise.?
I want to open a Fashion Boutique for Full Figured Women. Size 18 to 50. I want to start with everyday street clothes and just basic dress clothes. Do you know of any business that sell these items in bulk? Any help will be appreciated. I hope to have my business open within a year. Also, can you think of any catchy names for the store other than Fashion Boutique for Full-Figured Women. Any information would be appreciated. I just decided last night that this is the business that I want to open and I know I have a long ways to go. Wish me luck!
March 7th, 2009 at 3:54 pm
I wish you luck Nanna, my friend imports childrens clothing from South America where she has it made to her own designs. She has an import agent take care of the paperwork. I understand this is a bit biggerthan maybe you have in mind right now. She wholesales the clothing and does not sell itherself. But she told me that they were willing ot make even one piece of each design. The quality is superb, you could wear the garmets inside out they are finished so well.
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March 7th, 2009 at 3:56 pm
Get a New York City yellow pages and look for dress manufacturers, importers, wholesales and jobbers.
If you put up an add on something like Craiglist, you might be contacted directly by manufacturers from China and Russia.
Most of the major clothing manufacturers and importers maintain offices in New York.
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March 7th, 2009 at 3:58 pm
Go to http://ewebproducts.com and look under discount stores. Some of the stuff is 80% off and more.
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March 7th, 2009 at 4:00 pm
Also try attending local trade shows to speak with wholesale companies and see what they have for sale. One trade show I've attended in the past for clothing is called Magic but I wasn't buying plus size clothing and don't remember whether there was much or not. There is probably a local apparel mart in your area where you could source your product or I used to go on line and browse sites by doing key word searches. Best of luck to you!
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Was a retail buyer.